4 Step Buying Guide
1 / Search Carpets, Rugs and Other Flooring
2 / Enter Your Postcode to Find a Retailer
3 / Buy Your Flooring Online
4 / Delivery and Installation
Use the carpet, rug and other flooring links to view our products. Alternatively use the key word search facility.
Enter your postcode when prompted to access the BEAUTIFUL FLOORING retailer allocated to handle your enquiries and purchases.
Safe and secure on-line purchases direct from your BEAUTIFUL FLOORING retailer are administered by Barclaycard Business.
Your BEAUTIFUL FLOORING retailer will deliver your purchase free by appointment. A full measuring service is available from all our retailers.
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About Us
   Shaws Home Foundations


Established in 1946, Shaw Home Foundations started off as a flooring company, but only one who dyed tufted scatter rugs. Originally as ‘Star Finishing’, their expansion was rapid along with their success, eventually resulting in Shaw Home Foundations as we know it today, around 25 years later.

As a result, the Shaw Home Foundations manufacturer has been dealing in the flooring industry for now over 50 years, and is therefore a much respected manufacturer, with their quality of flooring detailed internationally.


Carpets have been a part of Shaw’s history since the company’s beginnings back in the late 40s. Focussing on ensuring the company was self-sufficient; they bought their own yawn plant in 1972, resulting in a yarn supply which would go on to create Shaw Home Foundation carpets for many years to come. With everything being produced and manufactured internally, quality would always be high, and that’s been the case since Shaw Home Foundations started manufacture.

More recently, Shaw have moved further into the flooring industry, expanding into producing rugs and hard flooring. Although both of these areas might be ‘new’ for Shaw, they actually have nearly twenty years of experience in both rugs and hard floors!

Shaw Home Foundations have always aimed to provide low cost flooring, without sacrificing quality. If you’re therefore looking for a carpet, rug or hard floor which will remain at a high standard for years to come, but want to remain on a potentially tight budget, then a floor from Shaw is likely to be worth your while. Visit one of our flooring retailers to discuss a Shaw Home Foundations floor which is likely to suit your home and requirements.

Shaw Home Foundations

Shaw Floors originated in 1946 under the original name of the Star Dye Company, a simple small business which only dyed rugs. However a quarter of a century later, the company, after having gone through many name changes and additions to its product range, took up the 'Shaw Home Foundations' name. With that change came a number of new additions to the company, such as creating its own yarn supply and therefore gaining the ability to create carpet and rugs completely of its own.

These days, Shaw Home Foundations is now a flooring company with a huge range of services and products, with approximately 25,000 employees worldwide. The company has a great history, and therefore a great knowledge of what works in the flooring industry.

A carpet from Shaw Home Foundations comes with their past and their history woven through, as shown by the quality of the carpet. You can buy their range here online at Beautiful Flooring, or through one of our many UK Flooring Retailers.



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